As you are no doubt aware, since its roll-out as an automotive-specific inter-face, ContactTracker has allowed dealers to communicate with customers and prospects via SMS/text-message functionality.

SMS gives you the power to contact any segment of your database no matter where they are - instantly. As well as providing that extra-personalised touch to prospect & customer communications, it is another powerful tool in your marketing arsenal!

ContactTracker is now expanding its already-impressive SMS capabilities to provide dealers with evenmoreflexibility in how to communicate with their customer base via this technology...and best of all, it comes at a cheaper-than-ever "per message" rate of $0.15 per text (depending on volume)!

To take the SMS moduleevenfurther, Vital Software is currently exploring technology to enable to dealers receive replies from SMS recipients which would be stored automatically against the prospect/customer record in ContactTracker. This would enable you to conduct real-time dialogue with your customers & prospects through mobile technology!

This SMS upgrade will also include new reporting that will outline SMS message delivery success to ensure that dealers can maximise the cost-effectiveness of their text marketing.

Look out for this new addition to ContactTracker - COMING SOON!